Greater Lansing Arts Council Communications Strategy

Cover

This communications strategy was developed for the Greater Lansing Arts Council and the Alliance of Creative Students, one of its subsidiaries. This was a collaborative project that involved four different types of communication strategies:

  1.  Internal communication between the Arts Council and the Alliance
  2. Internal communication between of the Alliance Leadership Board
  3. External communication from the Alliance to its members
  4. External communication to the creative community

I was responsible for the content for the internal communication between the Alliance Leadership Board as well as for the layout of the document and the design of the cover.

Technologies used for this project were Adobe InDesign and Adobe Photoshop.

Skills used in this project were ethnographic study practices of direct surveying, best practices of communications technologies and interview practices.

To see the document in its entirety, click here.